The most important principle in business

(and it’s probably not what you think! See comment/question below the video)

Right, here’s a little ‘observation’ which may come across as a rant – not meant to be, in the 2nd half of the video you’ll see why/how this is a fine illustration of what I think is probably THE most important principle for succeeding in business:

right, is that what YOU thought was THE most important principle?

if not, what was it?

share below!


PS: Now, in case you’re considering getting PushResponse, here’s a case-study that highlights one of the situations where it appears to be great – it’s a FB conversation where someone asked a question, a whole bunch of people responded, I made a smart-ass remark which was based on my own beliefs, and NOT knowledge about a particular niche/market, and I was proven wrong. And I’m glad I was;-) (because it goes to show AGAIN: you just CANNOT know how a particular market will behave in response to your offer. You MUST test!) (if you want to see Abby’s page in action, click here:



Click here if you’d like to get PushResponse yourself

(but make sure to get one of the many coupons from their official coupon page)




  1. Veit, you act as if you have never owned an Apple product lol.
    Apple constantly uses the public as their Beta test audience. Not defending the practice, but it serves as a hugely successful model that’s out there.
    I spend hours testing and evaluating my software. I wish others would do the same.
    I’ve gotten to the point where I have to be awestruck with something or intrigued with the possibilities to go “Early Adapter” these days.
    That does not say much for those marketing SaaS.

    • haha, I’m still using the iPhone 3 because it’s now out of beta-status;-)

      (and I still curse Apple for ‘breaking’ my iPad 2 with the more or less compulsory update to the latest iOs which then made the iPad 2 pretty much useless, ah well)

      however, in most cases it’s at least *BETA*, not *ALPHA* … and alpha is plain rude (from my perspective)

      we should probably talk … as I too can geek out on making sure it works for hours and hours…

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