How to overcome the “chicken and egg” startup problem in Internet Marketing

Fraser N. asked me this question (in the context of creating offers that attract top affiliates)

I appreciate your recommendation of affiliate traffic as the premier source of traffic but affiliates need evidence of success i.e. the $EPC, before they will send traffic to your offers. So where would you start? Just Facebook? Or elsewhere like YouTube or cheap banners?

hope you’ll enjoy my answer: (which is a snippet from a longer training on the fundamentals of traffic)

let me know what you think! What’s YOUR preferred way of overcoming the “chicken and egg” situation?

Veit

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